TAP Certificate in Digital Writing Skills
The language we use, whether written or verbal, must communicate the message effectively. Any piece of digital content should engage the audience from the beginning to ensure the message is delivered and the goal of the message is met for whichever purpose.
Delegates will refresh their knowledge and application of some basic rules of language. They will learn best practice tips for writing digital content when used as part of a communication campaign such as blog posts, product information, instructional guides, social status updates, responding to commentsand spoken communication.
Delegates will work through five key elements to writing effective online content. These elements will help them engage the reader through storytelling, personality, planning, structure, and adapting language style for any digital content in their campaigns.
They will apply these steps to their own campaign project; feedback will be provided through out from the course facilitator and from course colleagues.
Fee: £860 +vat Location: Coventry or customer site Max. group size: 8
Call the TAP Team 024 7641 1288 to book or to check other availability